Discovering People Analytics: Your Essential Primer
People Analytics is the analysis of data concerning the people of an organization, mainly its employees or candidates, to enable informed decision-making. This includes observing the data, interpreting it, communicating the lessons learned from the analyses, and formulating recommendations.
The interpretation of data can take various forms, ranging from descriptive analysis (eg, what are the skills of high-performing individuals in this position), to predictive analysis (eg, which candidates are most likely to succeed in this role?), and even to prescriptive analysis (eg, what actions should be taken to ensure that the best candidates accept job offers).
The ultimate goal is the improvement of the overall performance of the company, and simultaneously the employee experience (EX) and their well-being.
Practical Applications
In People Analytics, a variety of questions are addressed, ranging from “HR topics” to concrete business issues depending on the employees. Here are some examples of issues:
- The Sales team of a Business Unit is experiencing a significant drop in its results; are there human factors at play?
- How to reduce the company’s staff turnover rate?
- Given an employee’s skills, what training, mentors, or internal mobility can be offered?
- As a manager, what is my actual performance? With which other entities should I perhaps interact more?
- Where to focus our resources and efforts in terms of diversity and inclusion?
- How to strengthen our company culture?
